Monday, August 11, 2008

Local Portland Broadcasters finally putting digital technology to good use

A while back, WPME launched the Maine Visitors Channel (on their digital sub channel), a separate, locally produced set of programs targeted at visitors to the Portland area.

Other than that, WCSH6 and WMTW have used their digital sub channels for replays and repackages of news and weather (yawn!).

Now, WCSH, during the Olympics, finally put their sub channel to good use, and in my mind, what sub channels are meant for; at least one of the the things they are meant for.

During the Olympics, if the NBC Network decides to broadcast right through the local 12:00 noon news hour, WCSH 6 will broadcast the news on its sub channel. That's Channel 6.2 to you and me, over the air. Some cable providers carry Channel 6.2 as part of their regular line-up, usually on channel 207.

So for those of us using over the air antennas to receive free digital and high definition broadcasts, it's easy, and WCSH actually announced they were going to do this. I saw something flash on the TV screen there at about 11:45 am today. On my TV I just have to surf one channel up from 6.1 to 6.2 and receive their Noon News Broadcast.

It's nice to see someone is finally thinking about this and leveraging the advantages of digital broadcasting.

1 comment:

Anonymous said...

WCSH has been doing this for a while now...during the Wimbledon tennis they were doing it too.